The Willard Team.

David Miles
(Principal)

David Miles is a strategic thinker, skilful communicator and influential political advocate with two decades working in the Australian political environment.

David established Willard in 2011 after more than six years as Pfizer’s in-house political strategist and the pharmaceutical industry’s longest serving member of the Medicines Australia Government Working Group

Over the decade prior to joining Pfizer, David served as an adviser to Federal and State Coalition Ministers, Shadow Ministers and Members of Parliament (government and opposition) as well as at a senior level within the Environment Department in the ACT Government.

David devised the strategy and led the political lobbying effort on behalf of Pfizer to protect the company’s largest product. He played a leading role in the design of major reforms to the PBS which delivered certainty for the industry and savings for taxpayers.

David was actively involved in defending both Pfizer and the industry from the additional financial impacts of new budget measures including cost recovery legislation. He led the advocacy strategy to establish a Senate Inquiry into the creation of Therapeutic Groups, including appearing before the Senate Committee.

Ultimately the Senate moved to disallow the government’s policy, resulting in a saving to affected companies of $48m over four years.

With experience working in government and media over the past decade, as well as on countless election campaigns, David has an extensive and influential network of political and media contacts including senior politicians and staff from all political parties at federal and state level.

David devised and implemented the political strategy that led to a former government reversing its decision to indefinitely defer the listing of new medicines on the PBS.

With experience working in government and media over the past decade, as well as on countless election campaigns, David has an extensive and influential network of political and media contacts including senior politicians and staff from all political parties at federal and state level.

One of the keys to David’s success has been his development of trusted relationships in politics and media. Through regular on-ground contact, including his physical presence in Canberra during every parliamentary sitting week, opportunities to influence opinion, policy and debate are ever present.

David has provided regular political commentary and analysis on television including on “The Drum”, “Capital Hill” and “Newsmakers” on ABC24 as well as “The Nation” and “Agenda” on Sky News; and has written opinion pieces for The Daily Telegraph and Spectator Magazine.

David also served on the board of the non-government organisation, Family Planning NSW for five years.

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+61 (2) 9231 2200

GPO Box 5403
Sydney NSW 2001